ZERIO

CASE STUDY

MY ROLE

Branding
Logo Design
UI/UX Design
Research

A massive
problem

International trade companies encounter significant difficulties in safeguarding their supply chains against potential threats such as theft, terrorism, smuggling, and the maintenance of brand reputation and product safety. These companies mainly rely on inadequate methods such as paper documentation, spreadsheets, and ad hoc solutions (e.g. Sharepoint, Dropbox, email) to prove their compliance with cargo security regulations, which are prone to risks, unreliable and time-consuming.

Moreover, keeping records of security and compliance measures in spreadsheets and paper-based forms fails to provide crucial audit trails for efficient risk management, regulatory compliance, and cyber protection processes.

Security management for global trade partners.

CargoComply introduces a pioneering cloud-based compliance solution that assists manufacturers, importers, exporters, and carriers in implementing and maintaining international supply chain security programs by linking with their business partners. This provides an unprecedented level of insight into external risks, threats, and vulnerabilities. Our software, designed to meet the requirements of CTPAT, PIP, and OEA, offers real-time visibility through a comprehensive set of tools that simplify compliance, evidence collection, risk management, and audits.

Main tasks and
challenges

I wear many hats and am responsible for creating and executing various design projects for the company. I was responsible for creating engaging UI/UX designs, ensuring that our products were good to look at and intuitive.

I strive to bring my creativity and design expertise to every project, ensuring that Zerio’s brand and products are always at their best.

Why rebrand?

MODERN – FRESH – SIMPLE IDENTITY

Zerio sought a new identity that reflects professionalism and a contemporary approach..

The updated logo showcases a sleek “Z” monogram in isometric design, representing Zerio’s comprehensive approach to compliance.

Through this rebranding effort, Zerio ensures that its visual identity is in line with its commitment to delivering innovative compliance solutions.

Before

After

Colors & Fonts

The color palette chosen conveys a sense of trust and reliability.

While the selected font improves readability and provides the brand with a contemporary feel.

Illustrations

AVATARS AND PRODUCT ILLUSTRATIONS

Flow & Wireframe

Web System

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